NRT Music Celebrates First Anniversary of Independent Christian Label
28 artists, 130+ releases, and 2 million streams mark a breakthrough year for NewReleaseToday's label division
Posted: August 04, 2025, 5:00 PM | Category:General Artist Tags: Source: NRT Music
On July 26, 2024, NewReleaseToday.com, the largest Christian music site online, took a bold new step in its 24-year-old journey of supporting Christian music with the launch of its own record label, NRT Music. One year later, the independent label is celebrating a remarkable first chapter, releasing more than 130 singles, EPs, and albums while surpassing 2 million total streams across Apple Music, Spotify, and Amazon Music.
In partnership with respected digital distributor Syntax Creative, NRT Music has quickly become a home for independent artists spanning nearly every corner of Christian music--from hip-hop to pop, rock to gospel, and worship to singer-songwriter. The label's roster has grown to 28 signed artists and bands, including exciting names like We Are Leo, Big Dismal, HOMECOMING, Mr. Weaverface, For the Fatherless, Blake Whiteley, and more. Each release reflects NRT Music's vision to empower creatives with a foundation built on integrity, transparency, and a heart for ministry.
"For 24 years, NewReleaseToday has come alongside hundreds of Christian artists, both signed and independent, introducing them to new audiences and helping fans discover what's new in Christian music week in and week out," shares NewReleaseToday founder Kevin McNeese. "Now, with NRT Music, we are diving even deeper into the ongoing ministry of these amazing artists, helping them find new audiences that will grow with them as they encourage a greater walk with Jesus through their music. It's a richer mission that's aligned with our desire to not just report on the music, but to help cultivate and champion the artists behind it."
In its first year, NRT Music has helped launch debut singles and albums, reintroduce catalog music to new listeners, and provide strategic marketing and promotional support for independent voices who may not otherwise have access to industry resources. This includes prioritized placements on NewReleaseToday.com--one of the largest Christian music platforms in the world--as well as coverage in the site's editorial, social media, email, and playlisting platforms that reach hundreds of thousands each month.
From emerging talents to seasoned worship leaders, NRT Music is building a culture where independent artists are seen, heard, and supported in their creative calling. This approach is rooted in collaboration over competition and a shared mission to use music as a tool for gospel impact.
"There's clearly a need for what NRT Music is doing--and they've already proven that in year one," says Syntax Creative CEO Timothy Trudeau. "I'm honored we get to help support their vision and give independent artists a better path forward."
Looking ahead, NRT Music is committed to expanding its reach with more strategic signings, innovative release campaigns, and new collaborations with organizations, ministries, and platforms that share its heartbeat.
For more on NRT Music and to discover the growing roster of artists, visit www.NRTMusic.com.
