Posted: November 14, 2023, 5:00 PM | Category:New Releases Artist Tags: Cory Asbury Source: PFA Media
Today, multi-platinum-selling GRAMMY Award Nominee and rising country artist Cory Asbury has released a moving cinematic video for his powerful single "Kind." Directed by Kaiser Cunningham (Chase Rice, Mason Ramsay) and Taylor Kelly (Gabby Barrett, Kelsea Ballerini), the video for "Kind" takes the form of a short film following a couple through turbulent, joyous, and tragic times in their relationship. Watch the video for "Kind" here.
"I can't wait for y'all to see this music video," shares Asbury. "It's raw, real, and visceral, and it'll leave you in a puddle in awe of the kindness of Jesus."
"Kind," which has already been streamed over 10 million times, comes from Asbury's long-awaited third studio album, Pioneer, which was released earlier this Fall to critical acclaim. The raw and vulnerable body of work was a long time in the making and taps into life experiences that Asbury has not previously shared. Teaming up with a veritable who's-who in Nashville, including Lori McKenna (Tim McGraw, Taylor Swift), Shane Stevens (Lady A, Walker Hayes), Tom Douglas (Kane Brown, Miranda Lambert), and Paul Mabury (Lauren Daigle, Chris Tomlin), Asbury shares stories of loss, redemption, and ultimately acceptance throughout Pioneer. Pioneer is now available everywhere here.
