NRT Christian Music News Update
Winter Jam Releases Specialty Jellies (April Fools 2014)
Hit tour seeks to expand influence into spreadable foods
 

Winter Jam Releases Specialty Jellies (April Fools 2014)
   

Posted: April 01, 2014, 5:00 PM | Category: Tour
Artist Tags: NewSong / Tenth Avenue North / Thousand Foot Krutch / Everfound / Plumb
Source: From Staff Reports

The Winter Jam Tour Spectacular has experienced a great deal of success in the world of concerts, and now it's trying to parlay that success into... food? 

Yes, the world's leading tour in the first quarter of the last three years has partnered with Smuckers to create an edible "Winter Jam."

"The Winter Jam brand has drawn many thousands of people to arenas across the country over the years," said tour producer Ken Yamamoto. "What better way to bring home the experience than to spread it on your morning toast?"

Winter Jams will feature rotating flavors, depending on a particular year's tour lineup--with the exception of perennial flavor, BlueSong Blueberry. As the Winter Jam tour comes to an end, the inaugural flavors hitting shelves include Tenth Avenue Nectarine, Thousand Foot Kranberry, Everfig and Plum(b).

In early tests with focus groups, consumers had a wide array of reactions to the product. 

"I thought Tenth Avenue Nectarine was really sweet," said James Garber of Chicago, "but I was certainly surprised by how gritty Thousand Foot Kranberry was. I wasn't prepared for that. It made my face burn and my ears ring."

Another early tester, Mallory Juarez, said, "I was most surprised by the Plum(b). Its flavor changed literally every time I tasted it. I'm not saying that's a bad thing; it was just very unexpected."

A tester who commented on condition of anonymity remarked that while the Everfig had an "Eastern zest to it," the BlueSong Blueberry "tasted like Christmas shoes."

The Winter Jam line of jams and jellies will be available at Piggly Wiggly stores starting April 1.

(Click here before sharing this article...)

 


More Christian Music News Headlines View All News Add News

ADVERTISEMENT

'Come Alive,' Debut LP From All Nations Music, Releases July 3rd
Tuesday, July 07, 2020
Sidewalk Prophets Release New Album 'The Things That Got Us Here'
Monday, July 06, 2020
Two-Time Grammy Award Winner Lauren Daigle To Appear On Kelly Clarkson Show
Monday, July 06, 2020
Music Icon Charlie Daniels Passes Away At Age 83
Monday, July 06, 2020
The Christian Festival Association Announces First Ever Virtual Tour
Thursday, July 02, 2020
For KING & COUNTRY’s “Together” Hits Mainstream Success
Thursday, July 02, 2020
Fear Not Minute #3 - Don't Fear Forgiveness
Thursday, July 02, 2020
Worship Leader Kim Walker-Smith Set To Release Solo Live Album
Tuesday, June 30, 2020
RCA Inspiration Celebrates A Winning Night At The 2020 BET Awards
Tuesday, June 30, 2020
View All News

Christian Music, Facebook Christian Music, Twitter Christian Music, YouTube Christian Music, Instagram
ADVERTISEMENT

Christian Music

©2020 NewReleaseToday
A Division Of NRT Media Inc.

 

Secure
CHRISTIAN MUSIC

Discover New Artists
New This Week
Coming Soon
Playlists
NEW! PodCasts
Free Music
Album Reviews

NEWS

New Music
Movies / Media
Events
Tours
General

VIDEOS

Music Videos
Exclusives

EXCLUSIVES

Articles
Devotionals
Interviews
Concert Reviews
We Love Awards

MORE INFO

RSS
Privacy Policy
Terms of Use
Advertising
Staff
New Music Email
Contact

RESOURCES

Music Studies
Artist Training

CONNECT

Facebook
Twitter
Instagram
YouTube